Chief editor

My Favourite TOP 15 TED Talks

TED lectures, where participants gather to discuss the most interesting topics and hear inspirational stories, have now been held for more than 30 years.  Вy 2019, the total number of lectures covering different material has surpassed 3300. Howeve...


Leadership

Test: Find out your level of emotional intelligence

As a reader of Lectera Magazine, you are probably aiming to achieve some ambitious goals. Chances are, you want to become a leader and move up the career ladder. We have created a test that will help you identify your EQ level, together with some helpful tips on how you can increase it.

Network marketing

How do you take advantage of networking as an introvert?

Anyone who dreams of professional success needs to learn to quickly react to the rapidly changing environment. The best way to do this is by building a wide circle of professional contacts who can help you to rapidly resolve any issues. But how do you build social connections with new people? This is where networking comes in.

Digital marketing

What is email marketing and why do you need it?

Email marketing is the distribution of emails to your company’s clients, and one of the cheapest and most effective ways of promoting your business. With this technique, you can boost sales, increase customer loyalty, and find an easier way to stay connected to your clients.

Sales

10 books that will teach you to sell

If you’re already working in sales or only considering it, it’s time to update your library. Here at Lectera, we’ve put together a list of the ‘Top 10 best books on sales and negotiations’ that’ll improve your skills and boost personal efficiency. Most of these books are written by practical experts from whom you can learn a lot from.



The worst mistake you can make is to give up because of a temporary setback. Each and every one of us has made this mistake at some point in our lives.

Napoleon Hill

Publications


Public Speaking: advice to teachers, lecturers, and professional speakers

A huge responsibility rests on the shoulders of any public speaker who speaks in front of an audience. A successful public speaker waxes lyrically in a manner that’ll capture the attention of their audience and make a lasting impression

Skills for today’s workplace, or What you should learn to stand out to recruiters

‘Stress-resistant’ and ‘sociable’ people no longer get hired. Or rather, people who don’t know how to write about their personal and professional qualities in their resume, or refuse to learn the necessary skills for today’s workplace, don’t get hired. After all, modern problems can only be matched with modern solutions.

Instagram starts testing removing likes around the world

The new feature was first piloted in several countries, and it has since been extended to include a global reach.

What will change on Youtube from December 10, 2019?

Very recently, Youtube has published new conditions for using the service.  This is happening because Youtube has changed the service provider to Google LLC.

Learning at Different Ages: from Childhood to Adulthood

We absorb new information in different ways at different ages. Learning depends upon both the state of our health status, brain activity, and also our psychological state of mind. Then there’s the widely held misconception that adults have more trouble learning than children, and older people learn with more difficulty than adults.

Ready to launch your business? Stop and ask yourself these questions

Picture this: you’re speeding down a highway at night, buzzing by the idea of opening your own Italian restaurant. You’re a highly proficient accountant, and your friend in the seat next to you is a chef with 10 years of experience. Your brother, an estate agent, has promised to find you the perfect location in the city centre, for a reasonable price, and in your mind you’ve already decided to quit your job and you’re already rehearsing your resignation speech to your Boss.

16 Online Services to Improve Yourself and Your Mind

Technologies, gadgets and the Internet are not evil if you know how to use them properly. Today, we spend most of our time staring at the screens of our smartphones, or other digital devices. Since these technologies aren’t going anywhere, it’s high time we changed our attitude and started making the most of our smart devices and our time spent online.