Business

This section will be interesting both for ambitious employees and for entrepreneurs. Here, we share our knowledge on theoretical and practical management, trend analyses, breakdowns of industry reports, market change forecasts and methods of adapting to these changes. If you want to achieve success in your career or your business while staying up to date with all the changes, make sure to check out our 'Business' section.

The concept of Six Sigma in project management
Motorola received a lot of complaints in 1986 about the huge number of manufacturing defects found in their products. Realizing that the situation needed to be urgently corrected, Chief Engineer Bill Smith developed the Six Sigma method to keep defects to a minimum during the development process.

Why do you need the nonfinancial motivation of employees?
Personnel motivation has a direct effect on the efficiency of the personnel - when employees are interested in ensuring that the work output is of the highest quality and also in their own professional development, this mindset has a positive effect on the overall business.

The in-depth interview method: ins and outs
There are many research techniques, and an in-depth marketing interview is one of the most effective methods.

How to test a business idea without losing money
Coming up with a business plan is a great idea. Although running a business without testing it first is extremely risky because you could incur huge losses.

Looking to the future: what awaits business after the pandemic
The pandemic has forced people to adapt to the new reality and to change everything at once: their routine, attitude to relationships, daily routine, and, of course, work.
Top 6 financial mistakes that will lead to your business collapsing
One of the most common reasons for the failure of business in Russia are all kinds of financial mistakes. Research shows that the result of these errors means that for every new start-up, two existing companies go out of business. Indeed, whilst the statistics are telling, it’s possible to turn the situation around if you know what you’re dealing with.
Skills for today’s workplace, or What you should learn to stand out to recruiters
‘Stress-resistant’ and ‘sociable’ people no longer get hired. Or rather, people who don’t know how to write about their personal and professional qualities in their resume, or refuse to learn the necessary skills for today’s workplace, don’t get hired. After all, modern problems can only be matched with modern solutions.
Ready to launch your business? Stop and ask yourself these questions
Picture this: you’re speeding down a highway at night, buzzing by the idea of opening your own Italian restaurant. You’re a highly proficient accountant, and your friend in the seat next to you is a chef with 10 years of experience. Your brother, an estate agent, has promised to find you the perfect location in the city centre, for a reasonable price, and in your mind you’ve already decided to quit your job and you’re already rehearsing your resignation speech to your Boss.
Monetize it: a few ways of making money on what you know how to do
If, perhaps, it was not obvious, when we were at school, getting older we understand that we cannot do without learning. It is knowledge that gives us a potential opportunity to improve our lives.
Social media promotion: step-by-step instructions
Social media are an excellent tool to promote a business. When used correctly, it can considerably increase the recognizability of your company and create a favorable brand impression among users.
I haven’t read it, but I condemn it: how to handle negative reviews on the Internet
The possibility of openly expressing your opinion along with a great number of technologies and tools making it possible to do it quickly and conveniently has in recent years significantly spurred the practice of posting reviews and comments about a product or service.